Wednesday, August 16, 2017

Are you having a sale?

Etsy new sale tool
Etsy is having a Labor Day Sale promotion. Are you participating? Here is the announcement.

I am moving in September, so you bet I am. Who wants to cart inventory to our new place two hours away and find it again? Not me.

I still need to figure it out. (Sorting and packing take time.) However, the tool seems easy to use. The metrics are very nice, too. Order minimums are not permitted for this promotion.

Users report that you cannot edit a sale once it goes live. Perhaps Etsy will fix that.

This is an example of how a shop looks with a sale:
How Etsy's new sale looks
Kris from EitherOrFinds has set up a sale.

Etsy stated that they will promote the sale by "driving traffic to the page through marketing emails, site banners, social media, and Etsy’s homepage."

Will you promote the sale... put out a Shop Update?

Here is Etsy's explanation of the new tools. More general information from Etsy on sales and coupons.

Will you be having a sale?

Etsy new sale item graphics
See the extra sale information?

Tuesday, August 15, 2017

Testing Etsy Badges: Popular vs. Unique

It sounds like something from high school: do you want to be
One of a kind badge test
Are these Pyrex bowls really one-of-a-kind?

Most popular?  


or


Unique?


Here is Etsy's announcement. Some are seeing the new badges: "best seller" and "one of a kind."

How do sellers get the badges?


Etsy test badges
Shop Manager view of an item's past sales
Look at your item using the Shop Manager. (Toggle on your stats first.) Stats are displayed along the bottom of each listing: visits, favorites, SALES.

Quantity: more than 1


If you have a quantity of more than one, then it is not one of a kind. 

No stats are available for how many items need to be sold for a listing to be considered "best-seller." Chances are, most vintage sellers will not qualify for this badge. However, you may receive another designation. Read on.


Quantity: 1, Sales: 0


Bingo! Your item will show as "one of a kind" and get the badge.


Etsy is testing new badges
Do you prefer popular (only 1 left!) or unique?

Quantity: 1, Sales: 1 or more


If your previous sales with that listing show as one or more, your item may get an "only x left!" badge. This rewards your item that has sold more than one.

Artists report issues


Some art work is not receiving the OOAK designation. Why, who knows?

Here is an example:

original art work not receiving the etsy test badge
Only one piece of original art in this group receives the badge







Remember, this is only a test.


What can we learn?


So, just like... other things... Etsy is going over to polar opposites here it seems.

Sellers are rewarded for selling:

The MOST, or

One Of A Kind.

Stay tuned for further developments.

Etsy now announcing some tests

A step forward in transparency Oh no, another test... Have you ever complained about it? I know I have. It can be hard to navigate a sit...